:root {
  --page: #f7f8f6;
  --surface: #ffffff;
  --surface-silver: #edf0ef;
  --ink: #20262b;
  --muted: #657078;
  --line: rgba(32, 38, 43, 0.16);
  --line-soft: rgba(32, 38, 43, 0.09);
  --accent: #aa3b25;
  --media-ink: #f4f5f2;
  --media-accent: #e69a87;
  --max-width: 1240px;
}

.site--food {
  --accent: #aa3b25;
  --media-accent: #e69a87;
}

.site--petting {
  --accent: #174f9b;
  --media-accent: #a7c6f2;
}

.site--dogging {
  --accent: #4f6b3f;
  --media-accent: #b9d39f;
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  min-width: 320px;
  margin: 0;
  background: var(--page);
  color: var(--ink);
  font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", ui-sans-serif, system-ui, sans-serif;
  font-size: 16px;
  line-height: 1.5;
  text-rendering: optimizeLegibility;
}

a {
  color: inherit;
}

img {
  max-width: 100%;
}

.skip-link {
  position: fixed;
  z-index: 10;
  top: 12px;
  left: 12px;
  padding: 8px 12px;
  background: var(--accent);
  color: #ffffff;
  font-size: 0.78rem;
  font-weight: 800;
  text-decoration: none;
  transform: translateY(-160%);
}

.skip-link:focus {
  transform: translateY(0);
}

.site-header {
  border-bottom: 1px solid var(--line-soft);
}

.header-inner,
.hero,
.origin,
.site-footer {
  width: min(calc(100% - 48px), var(--max-width));
  margin: 0 auto;
}

.header-inner {
  display: flex;
  align-items: center;
  padding-top: 24px;
  padding-bottom: 23px;
}

.wordmark {
  color: var(--ink);
  font-size: 0.78rem;
  font-weight: 800;
  letter-spacing: 0;
  line-height: 1.1;
  text-decoration: none;
  text-transform: uppercase;
}

.wordmark span {
  display: block;
  color: var(--accent);
  font-size: 0.62rem;
  letter-spacing: 0.12em;
  margin-top: 5px;
}

.hero {
  display: grid;
  grid-template-columns: minmax(0, 0.95fr) minmax(360px, 1.05fr);
  gap: clamp(44px, 7vw, 112px);
  align-items: start;
  padding-top: clamp(56px, 8vw, 120px);
  padding-bottom: clamp(64px, 9vw, 132px);
}

.hero-copy {
  min-width: 0;
}

.eyebrow,
.section-kicker,
.definition-label,
.context-label {
  margin: 0;
  color: var(--accent);
  font-size: 0.68rem;
  font-weight: 800;
  letter-spacing: 0.13em;
  line-height: 1.4;
  text-transform: uppercase;
}

.eyebrow {
  display: flex;
  align-items: center;
  gap: 10px;
}

.eyebrow::before {
  width: 28px;
  height: 1px;
  background: var(--accent);
  content: "";
}

h1,
h2,
p {
  margin-top: 0;
}

h1 {
  max-width: 10ch;
  margin-bottom: 30px;
  font-size: clamp(3.7rem, 8vw, 8rem);
  font-weight: 800;
  letter-spacing: 0;
  line-height: 0.92;
  overflow-wrap: anywhere;
}

.title-accent {
  display: block;
  color: var(--accent);
}

.hero-lead {
  max-width: 31rem;
  margin-bottom: 40px;
  color: var(--ink);
  font-size: clamp(1.05rem, 1.8vw, 1.35rem);
  line-height: 1.35;
}

.definition-row {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 24px;
  max-width: 600px;
  padding: 18px 0 20px;
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}

.definition-label {
  margin-bottom: 8px;
  color: var(--muted);
  font-size: 0.62rem;
}

.definition-row p:last-child {
  margin-bottom: 0;
  color: var(--ink);
  font-size: 0.9rem;
  line-height: 1.45;
}

.jump-link {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  margin-top: 28px;
  color: var(--ink);
  font-size: 0.72rem;
  font-weight: 800;
  letter-spacing: 0.1em;
  text-decoration: none;
  text-transform: uppercase;
}

.jump-link span:first-child {
  display: inline-grid;
  width: 28px;
  height: 28px;
  place-items: center;
  border: 1px solid var(--accent);
  color: var(--accent);
  font-size: 1rem;
  line-height: 1;
}

.jump-link:hover,
.jump-link:focus-visible {
  color: var(--accent);
}

.hero-media {
  position: relative;
  aspect-ratio: 16 / 10;
  margin: 0;
  overflow: hidden;
  border: 1px solid var(--line);
  background: var(--surface-silver);
}

.hero-media::before {
  position: absolute;
  inset: 0;
  display: grid;
  place-items: center;
  padding: 24px;
  color: var(--muted);
  content: attr(data-fallback);
  font-size: 0.7rem;
  font-weight: 800;
  letter-spacing: 0.14em;
  text-align: center;
  text-transform: uppercase;
}

.hero-media img {
  position: absolute;
  inset: 0;
  z-index: 1;
  width: 100%;
  height: 100%;
  border: 0;
  background: transparent;
  object-fit: contain;
}

.hero-media figcaption {
  position: absolute;
  z-index: 2;
  right: 0;
  bottom: 0;
  left: 0;
  display: flex;
  justify-content: space-between;
  gap: 20px;
  padding: 14px 18px;
  border-top: 1px solid var(--line);
  background: #20262b;
  color: var(--media-ink);
  font-size: 0.7rem;
  letter-spacing: 0.05em;
  line-height: 1.35;
  text-transform: uppercase;
}

.hero-media figcaption span:first-child {
  color: var(--media-accent);
  font-weight: 800;
}

.origin {
  display: grid;
  grid-template-columns: minmax(150px, 0.34fr) minmax(0, 1fr);
  gap: clamp(32px, 8vw, 128px);
  padding-top: 34px;
  padding-bottom: 92px;
  border-top: 1px solid var(--line);
}

.section-kicker {
  display: flex;
  flex-direction: column;
  gap: 8px;
}

.section-kicker span:last-child {
  color: var(--muted);
}

.origin-content {
  max-width: 750px;
}

h2 {
  max-width: 18ch;
  margin-bottom: 22px;
  font-size: clamp(2rem, 4vw, 4rem);
  font-weight: 700;
  letter-spacing: 0;
  line-height: 1.02;
}

.origin-content > p {
  max-width: 670px;
  margin-bottom: 30px;
  color: var(--muted);
  font-size: clamp(1rem, 1.5vw, 1.16rem);
  line-height: 1.55;
}

.context-note {
  max-width: 560px;
  padding: 18px 20px;
  border: 1px solid var(--line-soft);
  border-left: 2px solid var(--accent);
  background: var(--surface);
}

.context-label {
  margin-bottom: 8px;
  color: var(--accent);
  font-size: 0.62rem;
}

.context-note p {
  margin-bottom: 0;
  color: var(--ink);
  font-size: 0.9rem;
  line-height: 1.5;
}

.site-footer {
  display: flex;
  justify-content: space-between;
  gap: 20px;
  padding-top: 20px;
  padding-bottom: 28px;
  border-top: 1px solid var(--line-soft);
  color: var(--muted);
  font-size: 0.68rem;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.site-footer p {
  margin-bottom: 0;
}

:focus-visible {
  outline: 2px solid var(--accent);
  outline-offset: 4px;
}

@media (max-width: 840px) {
  .hero {
    grid-template-columns: 1fr;
    gap: 54px;
    padding-top: 68px;
  }
}

@media (max-width: 560px) {
  .header-inner,
  .hero,
  .origin,
  .site-footer {
    width: min(calc(100% - 32px), var(--max-width));
  }

  .hero {
    gap: 40px;
    padding-top: 52px;
    padding-bottom: 74px;
  }

  h1 {
    margin-bottom: 24px;
    font-size: clamp(3.35rem, 16vw, 5rem);
  }

  .hero-lead {
    margin-bottom: 30px;
  }

  .definition-row {
    grid-template-columns: 1fr;
    gap: 18px;
  }

  .hero-media figcaption {
    align-items: flex-start;
    flex-direction: column;
    gap: 5px;
  }

  .origin {
    grid-template-columns: 1fr;
    gap: 26px;
    padding-bottom: 70px;
  }

  .section-kicker {
    flex-direction: row;
    justify-content: space-between;
  }

  h2 {
    font-size: clamp(2rem, 10vw, 3rem);
  }

  .site-footer {
    align-items: flex-start;
    flex-direction: column;
    gap: 8px;
  }
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }
}